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All-New Hyundai Genesis Storms London Fashion Week 2014
No. 19523-09-20144009 hits
  • All-New Hyundai Genesis showcased in the UK for the first time during London Fashion Week 2014
  • Storm Model Management used All-New Genesis and six Hyundai ix35s to chauffeur its world-renowned models around London
  • Hyundai UK partnered with ‘The Apartment’ during London Fashion Week - providing Santa Fes and ix35s for top fashion bloggers from around the globe


London, Sep 19 2014 - Last week, the All-New Hyundai Genesis strutted its stuff on the streets of London as it received its first outing in the UK during London Fashion Week 2014.

The stylish executive sedan, as well as a fleet of ix35s, was used to chauffeur Storm Model Management’s catwalk models around London for their busy schedule of castings, shows and events.

Hyundai’s fleet of cars ensured that top catwalk models, such as Lina Berg, were able to rest their feet between shows and travel in high-end comfort and style.

Simon Chambers, MD at Storm Models, said: “The All-New Genesis looks absolutely stunning and has certainly been turning some heads during this year’s London Fashion Week. It’s stylish, spacious and luxurious, making it the ideal transport for whisking our girls to all of the shows and events.”

For the second time running, Hyundai UK also partnered up with ‘The Apartment’ by providing Santa Fes to chauffer its guest list of top bloggers around London. The Apartment is the ultimate hub for the latest fashion, lifestyle and beauty bloggers from around the globe and was this year based at the luxe St Martins Lane in central London.

Abisola Omole, CEO at The Apartment, said: “It’s important for the social influencers we invite and represent at The Apartment to arrive in style wherever they are headed to during London Fashion Week. The Santa Fes ensures that this happens and guarantees a comfortable ride”

Top fashion blogger, Shini Park, was also provided with her own ix35 to take her to all of the shows. Shini, who was born in Seoul and now London-based, is founder and author of the hugely popular fashion blog called ‘Park & Cube’.

Tony Whitehorn, President and CEO at Hyundai UK, commented: “London Fashion Week, one of the world’s ‘big four’ major show, was the perfect environment for us to showcase the All-New Genesis premium sedan. This vehicle is currently the most fully-equipped and technologically advanced Hyundai model available. It has been a pleasure to chauffeur Storm Models, fashion bloggers and fashion media around London, helping them to fulfil their busy schedules.”

Limited numbers of All-New Genesis will be made available in Europe later this year.

Hyundai Collaborates With Congressional Hydrogen And Fuel Cell Caucus To Highlight Introduction Of Mass-Produced Fuel Cell Vehicles In The Retail Market
No. 19417-09-20144161 hits
  • Members of Congress, Department of Energy Tout Importance of Fuel Cell Technology


WASHINGTON, D.C., Sept. 16, 2014 – Today, Hyundai collaborated with the House Hydrogen and Fuel Cell Caucus and the Department of Energy to highlight the introduction of the first mass-produced fuel cell vehicles in the U.S. retail market. In a briefing organized by the House Hydrogen and Fuel Cell Caucus, Hyundai executives, Members of Congress, and an official from the Department of Energy discussed the innovative and clean technology that powers hydrogen fuel cell vehicles and the need for additional hydrogen infrastructure in the United States.

“Hyundai is thrilled to partner with leaders in Congress and the Department of Energy to promote the continued development and commercialization of these clean energy technologies,” said Kathleen Hennessey, vice president, government affairs for Hyundai Motor Company. “We look forward to continuing to work together with groups like H2USA, the public-private partnership launched by the Energy Department, to find ways to advance hydrogen infrastructure to support more transportation energy options – like fuel cell vehicles – for our consumers here in the United States.”

In June 2014, Hyundai became the first automaker to offer for lease in the United States a mass-produced fuel cell vehicle. Hyundai Tucson Fuel Cell lessees can now drive Hyundai’s next-generation Tucson Fuel Cell for just $499 per month, including unlimited free hydrogen refueling and At Your Service Valet Maintenance at no extra cost.

“We are very proud to offer our customers a no-compromise solution with the Hyundai Tucson Fuel Cell’s zero-emission technology, quick refueling, spacious interior, and great lease program,” said Gil Castillo, Hyundai’s senior manager for alternative vehicle strategy.

House Hydrogen and Fuel Cell Caucus Co-Chair Representative John Larson, a longtime advocate for fuel cell technology, has spearheaded federal efforts to accelerate the deployment of fuel cell and hydrogen energy technology through infrastructure and investment tax credits. Larson commented, “Fuel cells and hydrogen energy are a key to utilizing cleaner, domestic energy sources. As the nation’s hub for fuel cell manufacturing, Connecticut is poised to take advantage of the exciting developments taking place in this industry such as the introduction of the Hyundai Tucson Fuel Cell Vehicle. From ending our dependence on foreign oil, reducing harmful emissions, and spurring American manufacturing, fuel cells will play a critical role in solving some of our most pressing problems. I applaud automakers such as Hyundai for investing in this incredible technology.”

Fellow Caucus Co-Chair Representative Charles Dent added, “I applaud Hyundai for their commitment to the deployment of hydrogen fuel cell cars in real numbers so that the public can realize that the potential of this technology is real. I am very proud of Air Products, based in my district, for working with Hyundai to promote the deployment of hydrogen fueling stations where any gas station customer will feel right at home.”


The Hyundai Tucson Fuel Cell is being offered to customers in the Los Angeles/Orange County region for a 36-month term at $499 per month, with $2,999 down. This includes the addition of a remarkable benefit – unlimited free hydrogen refueling. Consumers can learn more about the Tucson Fuel Cell leasing opportunity by visiting the Tucson Fuel Cell microsite at

“When we spoke with customers about fuel cell vehicles, many wondered about the cost of hydrogen,” explained Zuchowski. “To ease those concerns as the hydrogen refueling network builds out, we decided that covering this cost for these early adopters was appropriate, and consistent with how we like to treat our customers.”

In addition, Tucson Fuel Cell owners enjoy similar services enjoyed by Hyundai Equus owners, such as At Your Service Valet Maintenance at no extra cost. As Equus owners have enjoyed since its introduction in 2010, should a Tucson Fuel Cell require any service, a Hyundai dealer will pick up the vehicle and provide a loan vehicle, then return the car after service to their home or business, at no charge.

Customers interested in the Tucson Fuel Cell can indicate their interest (the first step in the ordering process) by visiting Availability of the Tucson Fuel Cell will expand to other regions consistent with the accelerating deployment of hydrogen refueling stations.


Hyundai introduced its Tucson Fuel Cell to alleviate the limitations of traditional battery electric vehicles. The Tucson Fuel Cell maintains the day-to-day flexibility of the gasoline-powered Tucson, so that its driver is able to immediately enjoy the next generation of electric vehicles without range or recharge-time compromises to their lifestyle.

The Tucson Fuel Cell represents the next generation of electric vehicles – those that create their own electricity, on-board, from hydrogen. According to the University of California, Irvine Advanced Power and Energy Program’s 2013 study, the hydrogen fuel cell provides comparable total well-to-wheel emissions to a battery electric vehicle. For the Tucson Fuel Cell driver, this social benefit is achieved with greater utility, versatility and without compromises. Consider:

• Driving range of 265 miles
• Capable of full refueling in under 10 minutes, similar to gasoline
• Minimal reduction in daily utility compared with its gasoline counterpart
• Instantaneous electric motor torque
• Minimal cold-weather effects compared with battery electric vehicles
• Superb daily reliability and long-term durability
      o No moving parts within the power-generating fuel cell stack
      o More than two million durability test miles on Hyundai’s fuel cell fleet since 2000
• Extensive crash, fire and leak testing successfully completed
• Quieter EV operation
• Zero greenhouse-gas emissions, emits only water vapor

The Tucson Fuel Cell began mass production for the U.S. market in April 2014 at the Ulsan, Korea assembly plant that also manufactures the Tucson gasoline-powered CUV. Manufacturing the Tucson Fuel Cell at the same plant allows Hyundai to leverage both the high quality and cost-efficiency of its popular gasoline-powered Tucson platform.


The benefits of hydrogen are well known - required supplies for the U.S. market can be produced domestically and its supply is virtually unlimited. It can be produced by varied means - including renewable sources such as biogas. Hydrogen can even be sourced directly from water, using electrolysis to split hydrogen molecules with electricity from renewable energy sources such as wind and solar.

Further supporting hydrogen infrastructure development, California approved a plan in October 2013 to develop up to 100 hydrogen refueling stations in the state over the next several years. This recent California initiative dovetails with increased government support of hydrogen infrastructure development at the federal level, such as H2USA. In addition, the California Energy Commission recently announced proposed awarding of $44.5 million for the development of 28 new hydrogen stations (plus one mobile refueler), bringing the total number of hydrogen fueling stations (open, in-development, and proposed) to over 50 stations.


Hyundai’s fuel cell effectively replaces the battery pack used in an electric vehicle by generating electricity from hydrogen through an electrochemical process that does not involve hydrogen combustion, with no moving parts within the fuel cell stack.

The fuel cell electrochemical process is as follows:

• Hydrogen enters the anode, air (oxygen) enters the cathode
• Catalyst splits the hydrogen electrons and protons
• Electrolyte conducts the positively-charged ions while blocking the electrons
Electrons are used to create an external circuit, generating electricity
• Catalyst combines the hydrogen ions and electrons with oxygen to create water and heat energy
• A single fuel cell produces approximately one volt; fuel cells are “stacked” to meet voltage requirements

Hyundai Shell World Rally Team takes top six result on Rally Australia debut
No. 19315-09-20143582 hits
  • The Hyundai Shell World Rally Team has finished its first ever Rally Australia with all three Hyundai i20 WRC cars in the top ten including one in the top six, accumulating valuable experience
  • Hayden Paddon was involved in a close battle for sixth place throughout the day, taking the position in the penultimate stage to secure his best result in a WRC car to date
  • Thierry Neuville battled hard to finish seventh with some solid stage times while Aussie Chris Atkinson ended his home rally in tenth spot.


September 14, 2014 – The Hyundai Shell World Rally Team has achieved its primary objective for this weekend’s Rally Australia as all three Hyundai i20 WRC cars completed the 20-stage event inside the top ten.

On its first trip to Rally Australia, the team has worked well to get all cars to the finish and has had a positive and trouble-free final day. Hayden Paddon (#20 Hyundai i20 WRC, co-driver John Kennard) was the top finishing Hyundai i20 WRC driver, securing a strong sixth position. Thierry Neuville (#7 Hyundai i20 WRC, co-driver Nicolas Gilsoul) ended the rally in seventh with local hero Chris Atkinson (#8 Hyundai i20 WRC, co-driver Stéphane Prévot) rounding out the top ten.

Paddon was involved in a captivating battle for sixth place. The #20 crew took the position on the penultimate stage (Bucca II 10.83km) following problems for Mads Ostberg but the gap between the two drivers has been a matter of seconds throughout the entire rally. For the Kiwi crew, the sixth place represents more positive progress in the WRC and their best result to date.

Paddon quote: “I am pleased with our performance and our sixth place result here this weekend. We have made some good changes to the car over the course of this rally and have really been able to feel the improvements. The fight for sixth place with Mads was exciting, it’s not often you get a fight like that on your hands on the Sunday. Overall, we’ve been more competitive this weekend and we’ve made another good step compared to our last rally in Finland; that’s the most important thing.”

Neuville continued to push hard to finish the rally in seventh position with some competitive stage times on Sunday, including third quickest in SS19. It was a measured performance from the Belgian crew following the time lost on Friday with damaged suspension.

Neuville said: “We’ve had a pretty good final day. There hasn’t been any reason to push hard so we have just tried to enjoy driving and changing some settings in between the stages to find some improvements on the car. It has been a valuable rally for the team’s first trip to Australia and I think we have learned a lot of things. It was a shame that we lost the time on Friday after damaging the suspension when we hit a rock on the fifth stage but other than that, we have shown a decent performance here this weekend.”

Australian Chris Atkinson concluded his home rally, and just his second WRC event of the season with the Hyundai Shell World Rally Team, in tenth place after a tough rally. His early struggles to find a good rhythm led to an early position on the road, which has further impeded his progress. Nonetheless, his drive has helped the team to learn more about the performance of the i20 WRC on the Australian gravel surface, which will be hugely important for next season.

Atkinson said: “I’ve had a pretty steady run today and the car was working perfectly. We’ve not been in a position to fight for anything so it’s been important just to bring the car home, so the team can pick up as much information as possible. The stages today have been in a good condition and the crowds have been phenomenal. It’s not been the easiest of weekends as I struggled to get into a rhythm early on in the rally and that has had a knock-on effect for the remaining days, as I was first on the road. That has dictated the extent I have been able to push so instead we just focussed on finishing the rally. It’s nice we’ve been able to get all three cars inside the top ten.”

This weekend’s rally has been the team’s first outing on the unique Australian terrain, so the focus has been on gathering valuable experience in preparation for next season. There has still been plenty of action along the way with today’s final six stages offering plenty of excitement for the Australian fans and a lot of positives to take away for the young Hyundai Shell World Rally Team.

Team Principal Michel Nandan said: “Firstly, congratulations to Hayden on securing his best ever WRC finish with sixth place. He has driven a mature and faultless rally from the start and it was a thrilling battle. We knew after Rallye Deutschland that we would have to reset our expectations for this rally, our first trip to Australia, and so I am pleased to have all three cars finish inside the top ten. The Hyundai i20 WRC has never competed on Australian soil before so this has been a very important, valuable weekend for us as we prepare for next season. All three drivers have allowed us to learn more about the car and we have made some key improvements over the three days. We must never forget this is still a learning year and we are up against some strong, experienced competition. On that note, I would like to send our congratulations to Volkswagen Motorsport on securing an incredibly well deserved title, and in such style with a 1-2-3 result.”

Overall Final Classification
S. Ogier / J. Ingrassia (Volkswagen Polo R WRC) 2:53:18.0
J.M Latvala / M. Anttila (Volkswagen Polo R WRC) +6.8
A. Mikkelsen / O. Floene (Volkswagen Polo R WRC) +1:18.0
K. Meeke / P. Nagle (Citroën DS3 WRC) +1:44.0
M. Hirvonen / J. Lehtinen (Ford Fiesta RS WRC) +1:53.6
H. Paddon / J. Kennard (Hyundai i20 WRC) +2:56.2
T. Neuville / N. Gilsoul (Hyundai i20 WRC) +4:28.2
E. Evans / D. Barritt (Ford Fiesta RS WRC) +5:10.0
R. Kubica / M. Szczepaniak (Ford Fiesta RS WRC) +6:39.8
C. Atkinson / S. Prévot (Hyundai i20 WRC) +9 :29.4

2014 FIA World Rally Championship for Drivers’ Standings
S. Ogier 214 points / J.M. Latvala 164 / A. Mikkelsen 125 / M. Hirvonen 83 / T. Neuville 79/ M. Østberg 74 / K. Meeke 67 / E. Evans 61 / M. Prokop 37 / H. Solberg 26 / J. Hänninen 20 / B. Bouffier 18 / D. Sordo 18 / H. Paddon 16 / R. Kubica 14 / O. Tanak 11 / B. Guerra 8 / C. Atkinson 7 / P. Tidemand 6 / J. Melicharek 4 / D. Kuipers 4 / N. Al-Attyiah 3 / L. Bertelli 2 / M. Gamba 2 / C. Breen 2 / J. Protasov 2 / J. Ketomaa 1 / K. Kruuda 1 / K. Al Qassimi 1

2014 FIA World Rally Championship for Manufacturers’ Standings
Volkswagen Motorsport 348 points / Citroën Total Abu Dhabi World Rally Team 150 / M-Sport World Rally Team 142 / Hyundai Motorsport 138 / Volkswagen Motorsport II 124 / Jipocar Czech National Team 42 / RK M-Sport World Rally Team 23 / Hyundai Motorsport N 20

All results remain subject to official FIA confirmation

Hyundai Shell World Rally Team travels Down Under for Rally Australia challenge
No. 19205-09-20144000 hits
  • Shortly after its 1-2 victory at Rallye Deutschland, the Hyundai Shell WRT moves to the Southern Hemisphere for Rally Australia, round 10 of the FIA World Rally Championship
  • Local hero Chris Atkinson (Hyundai i20 WRC #8) joins lead driver Thierry Neuville (Hyundai i20 WRC #7) in the Hyundai Motorsport entry, while Kiwi Hayden Paddon return to the #20 car representing the Hyundai Motorsport N team
  • Atkinson and Paddon used a test in France to get acquainted with the Hyundai i20 WRC on gravel for Rally Australia.


Alzenau, Germany

September 5, 2014 - After clinching an historic 1-2 victory at home in Rallye Deutschland last month, the Hyundai Shell World Rally Team now heads to Australia for round ten of the FIA World Rally Championship (WRC) – which marks the return of the series to loose surface.

Rally Australia is the furthest the team travels for a WRC event, which poses a number of logistical challenges. The team had just a few days after returning from Rallye Deutschland to prepare all air freight, including cars and all parts, for Australia.

The Alzenau-based squad will tackle Rally Australia with three Hyundai i20 WRC cars. Rallye Deutschland winners and the team’s lead crew Thierry Neuville and Nicolas Gilsoul will once again be behind the wheel of the #7 car, while local hero Chris Atkinson (co-driver Stéphane Prévot, Hyundai i20 WRC #8) will be back with the team for the first time since Rally Mexico back in March. Kiwis Hayden Paddon and John Kennard will return with the Hyundai i20 WRC #20 representing the Hyundai Motorsport N team.

The stages at Rally Australia represent a mix of hard base roads, some of them narrow and twisty, and with other faster and more flowing sections with roadside trees making position and pace-notes vital.

The team carried out some running in the French region of Vosges possessing similar road conditions to Rally Australia with Atkinson and Paddon, in order to get both drivers up to speed and to prepare the Hyundai i20 WRC for the rally.

Despite claiming its first and second place victory just over one-and-a-half year since the establishment of Hyundai Motorsport, the team is keeping its feet firmly on the ground. The team’s primary objective for Australia is to complete the rally with three cars and to continue its debut season of learning.

Team Principal Michel Nandan commented: “Rally Australia is not an event as specialised as Finland, for instance, but having a good knowledge of the roads is definitely an advantage. Our three drivers definitely know this kind of road with Thierry and Hayden having contested the event in the past and Chris having competed in these types of stages many times. Australia is still part of our development process so a three car finish will be our first target. Naturally, we hope for a good result and to continue demonstrating the good process we’ve made so far in this debut season. Mechanically, Rally Australia shouldn’t be especially tough and we’re carrying some small chassis evolutions on the Hyundai i20 WRC which were designed to improve reliability. We’ve tested in similar conditions without facing any problems so I think we are as prepared as we can be for Australia.”

Fresh from his maiden WRC win, and having scored a podium at Rally Australia last year, Neuville is looking for another positive result from his outing Down Under.

Neuville said: “Claiming our first win was of course a moment we will never forget. Continuously, we have to stay with our feet on the ground and be focussed for Australia. We had a very good result there last year and I know the roads quite well now, so we will definitely be looking to have a clean run, to bring the car to the finish and try to set some good times. We didn’t have the chance to test before Australia but we have experienced the i20 WRC in similar conditions so I think we are prepared for the event.”

Despite not having contested Rally Australia since being based in Coffs Harbour, local hero Atkinson has a good understanding of the roads in his native country.

Atkinson said: “Your home event is always special and the fact I haven’t done it for a few years makes it even more significant. Since my last rally in Mexico with the team back in March I’ve not done much racing, which is unfortunate because nothing beats time in the car. So I tested for two days in France before going to Australia to get the feeling again and work on set-up with the Hyundai i20 WRC. My target for Australia is to be consistent and be in the fight for a good result. The car is showing some good speed so everything is heading in the right direction. I know we’ll have some really strong support from the Aussie fans too.”

Paddon claimed the Production Car World Rally Championship in Australia back in 2011 and is aiming for a positive return behind the wheel of the Hyundai i20 WRC.

Paddon commented: “Rally Australia is the event I have been looking forward to the most and is as close as we get to a home event. Despite the roads being quite different to what we have in New Zealand, we have achieved good success there in the past. It is also extra special for us as we have a lot of support from New Zealand flying over waving the Hyundai and Kiwi flags - so I hope we give them something to cheer for. We had a really good test in France recently and have adapted a new set-up from what we had at the previous events. The team are working hard to keep making strides ahead and coming off the result in Germany, the vibe in the team is very good. We are looking forward to taking another step forward and trying to mix it with the front runners.”

Based in the Gold Coast in the town of Coffs Harbour – halfway between Sydney and Brisbane – Rally Australia kicks off on Friday 12 September, after a Rally Show held in the city centre on the previous day. Competitors will head south of Coffs on both Friday and Saturday with the highlights being the two runs of the Hyundai Super Special Stage on both evenings and the two passes over the 49km Nambucca stage – one of the longest in the Championship. The itinerary will move north of Coffs Harbour for the final day with six of the 20 stages being run before the Podium Ceremony.

Hyundai Shell World Rally Team Crews’ Info

Hyundai i20 WRC #7
Chassis number: 005
  Thierry Neuville Nicolas Gilsoul
DOB 16 June 1988 5 February 1982
First WRC event 2009, Rally Catalunya 2007, Rallye Monte-Carlo
WRC starts 42 37
WRC podiums 10 10
WRC wins 1 1
Rally Australia starts 1 1
Rally Australia previous results 2013: 2nd 2013: 2nd


Hyundai i20 WRC #8
Chassis number: 001
  Chris Atkinson Stéphane Prévot
DOB 30 November 1979 7 January 1969
First WRC event 2004, Rally New Zealand 1989, Rally Great Britain
WRC starts 76 159
WRC podiums 6 17
WRC wins - -
Rally Australia starts 3 5
Rally Australia previous results 2004: 5th (1st N4 class), 2005: 4th, 2006: 9th 1995: 6th, 1996: 6th, 1998: 7th, 2003: 10th, 2004: 3rd


Hyundai i20 WRC #20
Chassis number: 007
  Hayden Paddon John Kennard
DOB 20 April 1987 11 February 1959
First WRC event 2007, Rally New Zealand 1985, Rally Finland
WRC starts 32 40
WRC podiums - -
WRC wins - -
Rally Australia starts 3 3
Rally Australia previous results 2009: 9th (1st N4 class), 2011: 6th (1st PWRC), 2013 (16th, 5th WRC2) 2009: 9th (1st N4 class),2011: 6th (1st PWRC), 2013 (16th, 5th WRC2)
Hyundai Motor announces the arrival of a new cargo van, H350 for Europe
No. 19103-09-20144638 hits
  • Hyundai Motor unveils H350 cargo van ahead of its world premiere at IAA Commercial Vehicles 2014 in Hannover, Germany
  • Flexible platform to support three body styles: panel van, passenger bus and flatbed truck
  • H350 strengthens Hyundai Motor’s commercial vehicle line-up in Europe

September 3, 2014 – Hyundai Motor Co., South Korea’s largest automaker, has revealed the first design images of a new light commercial vehicle designed and developed especially for the European market – the H350.

The new vehicle is based on a flexible platform that can support three body styles – cargo van, passenger bus and flatbed truck – strengthening the company’s presence in the light commercial vehicle segment and targeting new customers in Europe.

The design of H350 is intended to be efficient and practical, while also appealing visually to customers. Echoing its passenger car counterparts, the H350 features a hexagonal grille integrated into the front bumper, flanked by stylish headlamps, complete with LED daytime running lights that wrap around the front of the new vehicle. Side mouldings run down the flanks to the rear, segmenting the cargo van’s panels and incorporating the practical sliding side-door.

The H350 provides superior cabin and cargo storage capacities, up to 1.4 tonnes payload and 2.5 tonnes towing capacity.

The new van will be built in Europe by Karsan Otomotiv Sanayil ve Ticaret A.S, a long-term commercial vehicle production partner of Hyundai Motor Company based in Turkey.

The World Premiere of the H350 will take place during the company’s press conference at the IAA Commercial Vehicles 2014 in Hall 13, at 09:00 CET on 24 September 2014. The Show will be open to the public from 25 September until 2 October 2014.

Hyundai Motor will also display the new vehicle on its booth at the 2014 Paris Motor Show.

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