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Oct. 28, 2013 – Hyundai Motor Company, South Korea’s largest automaker, held its 10th Hyundai World Skill Olympics at Hyundai Motor’s Technical Training Center in Korea. The event tests and celebrates the company’s skilled technicians through various competitions.
Since the first contest in 1995, the competition has sought to improve technicians’ skills through systematic training. The ultimate goal is improving customer satisfaction at Hyundai service centers around the world. Hyundai Motor strives to continuously improve service quality and programs for the best customer service.
From 54 countries, a total of 145 participants including 87 specialists gathered in Korea to perform their latest techniques in an Olympic-style competition. Winner Jason Emerson is a service specialist from Riverside Hyundai in Riverside, Calif., U.S. He received a gold medal and $5,000 prize.
Several executives from Hyundai Motor attended the award ceremony today at company headquarters in Seoul. Director Kang Rae Lee, head of the International Service Division of Hyundai Motor said: “Top service skills are a core value needed to satisfy the expectations of our customers. This event is critical to improving our customer service experience and elevating our brand value, as Hyundai strives to become the world’s most-loved automaker.”
The competition comprises practical evaluations of engines, electric devices, chassis, automatic transmissions and other components, as well as a written exam. Hyundai Motor improves customer service satisfaction by strengthening both practical and theoretical knowledge.
Oct. 24, 2013 - Hyundai Motor Company, South Korea’s largest automaker, today announced its 2013 3Q business results. The company sold a total of 3,500,022 units worldwide in the first nine months of the year, up 9.9 percent compared to the same period last year, while its sales revenue also increased 5.9 percent.
Hyundai Motor’s sales in Korea decreased 0.6 percent to 478,718 units due to lower consumer spending and production, while the company sold 3,021,304 units in markets outside Korea (Export: 845,611 / Overseas plants: 2,175,693), up 11.8 percent compared to the same period last year.
For the first nine months of 2013, sales revenue rose 5.9 percent to 65.37 trillion won (Auto: 53.77 trillion / Finance and others: 11.60 trillion) from a year earlier, thanks to strong overseas sales. However, operating profit and net profit fell 4.9 percent and 4.2 percent to 6.29 trillion won and 6.86 trillion won (including non-controlling interest), respectively, mainly due to the lower operation rate at its Korean plants and one-time provisions during the first quarter.
In the third quarter alone, sales revenue increased 6.0 percent to 20.82 trillion won (Auto: 17.05 trillion / Finance and others: 3.76 trillion) with global sales of 1,109,205 units. Both operating profit and net profit also rose 1.7 percent and 4.0 percent to 2.01 trillion won and 2.25 trillion won from a year earlier.
Despite a slight decrease in profits, Hyundai Motor remains to be one of the most profitable automakers in the industry. For the fourth quarter, Hyundai Motor will continue to improve quality competitiveness and reinforce its brand image amid a challenging market environment in both major and emerging auto markets.
In particular, Hyundai Motor will further strengthen and expand its ‘Modern Premium’ values to include areas such as product development, design, marketing, sales and after sales services.
As a result of its continued efforts at brand management, Hyundai Motor’s brand value surged 20.5 percent from a year earlier to $9 billion, acquiring its highest-ever ranking of No. 43 in brand consultancy Interbrand’s 2013 Best 100 Global Brands.
The all-new Genesis, scheduled to make its world debut in Korea later this year, is also expected to enhance both brand value and profitability.
Cautionary Statement with Respect to Forward-Looking Statements
In this release and in related comments by Hyundai Motor’s management, our use of the word “expect,” “anticipate,” “project,” “estimate,” “forecast,” “objective,” “plan,” “goal,” “outlook,” “target,” “pursue” and similar expressions is intended to identify forward looking statements.
The financial data discussed herein are presented on a preliminary basis before the audit from Independent Auditor; final data will be included in HMC’s Independent Auditors report. While these statements represent our current judgment on what the future may hold, and we believe these judgments are reasonable, actual results may differ materially due to numerous important factors. Such factors include, among others, the following : change in economic conditions, currency exchange rates or political stability; shortages of fuel, labor strikes or work stoppages; market acceptance of the corporation’s new products; significant changes in the competitive environment; changes in laws, regulations and tax rates; and the ability of the corporation to achieve reductions in cost and employment levels to realize production efficiencies and implement capital expenditures at levels and time planned by management.
We do not intend or assume any obligation to update any forward-looking statement, which speaks only as of the date on which it is made.
Oct. 24, 2013 - Hyundai Motor Company, South Korea’s largest automaker, today held an ‘All-New Genesis Media Preview’ for the Korean media at Hyundai Motor Group’s R&D Center and officially unveiled the first image renderings of the car. The purpose of the pre-launch media event was to promote its domestic launch scheduled later this year. Staging its world-premiere in Korea, the all-new Genesis will debut in major markets next year.
“Launched in 2008, Hyundai’s first premium rear-wheel drive sedan Genesis surprised the industry with its outstanding product competitiveness,” said Moon Sik Kwon, head of Hyundai Motor Group’s R&D Center, in his welcome remarks. “The evolved all-new Genesis is the product of Hyundai’s best resources and capabilities and we strongly believe it will be a game-changer in the market.”
With a total investment of 500 billion KRW, the project began with the aim of developing a world-class premium rear-wheel drive sedan, and it took four years to develop the current model.
Its main strengths are: Premium and distinctive design, best-in-class chassis system, premium European brands’ level of driving and R&H performance, cutting-edge safety and convenience features.
With emotional touches included in every detail, conveying Hyundai’s brand identity ‘Modern Premium,’ the all-new Genesis has secured best-in-class basic product competitiveness through numerous tests carried out in various locations worldwide, including the famed Nürburgring in Germany.
Since its introduction in 2009, Hyundai’s unique design philosophy ‘Fluidic Sculpture’ has evolved to the next level and the all-new Genesis is the first model to adopt Fluidic Sculpture 2.0.
While maintaining its original essence, Fluidic Sculpture 2.0 is defined by core elements: Simple and harmonious design with refined fluidic design elements, modern Hyundai look with a singular hexagonal grille, easy-to-understand and pleasant design and rich visuotactile color, material and finishing of the car.
Designed based on this new philosophy, the all-new Genesis boasts a premium sports sedan look with refined, ‘in-motion’ design aesthetics. A single-frame premium hexagonal grille makes a bold front statement, while fluidic and voluminous surfacing complete the side lines. Meanwhile, the high-tech, sculptural surface emphasizes the rear design.
Its interior design aligns with the premium exterior, adopting consistent design details that fully reflect careful consideration of ergonomics and intuitive operation. Tailored design specifications for all materials and master craftsmanship-level finish strengthen its premium image.
The all-new Genesis also focuses on Human Machine Interface (HMI), which lets drivers intuitively recognize vehicle functions, allowing for more convenient and effective use of those functions.
Switches are categorized depending on their function, facilitating easier control. Symbols are standardized for intuitive recognition, and the feel of the grip and control have been improved as well.
Starting with the all-new Genesis, future models will be designed based on Fluidic Sculpture 2.0 and its HMI principles.
The all-new Genesis significantly improved its safety in crash tests due to improved body structure and rigidity.
Its torsional and bending stiffness have been increased by applying more ultra-high-strength steel, hot-stamping and double-section structure on the front, partitioned engine room design as well as improved rear and center floor structures.
Passenger safety has been improved by the application of advanced seatbelt functions such as Emergency Fastening Device system (EFD), which tightly fastens passengers in crashes, and Pre-Safe seatbelt, which warns of danger in advance by tightening the seatbelt.
With improved suspension and application of various advanced technologies, the all-new Genesis offers top-class driving and ride & handling performances. Greatly improved lateral stiffness of the front and rear suspensions and excellent weight balance contribute to the making of a stable chassis. Meanwhile, application of electronic control suspension such as Advanced Traction Cornering Control (ATCC) enables greater stability in corners.
Furthermore, Rack-mounted Motor Driven Electric Power Steering (R-MDPS) was first applied to the model with a variable gear ratio, which provides high-speed stability and direct response at low and medium speeds.
Hyundai’s ‘HTRAC’ all-wheel drive system will also be available for the first time on the all-new Genesis. The advanced HTRAC system electronically controls torque split between the front and rear axles depending on road and driving conditions, offering greater stability on slippery roads and in corners. It also allows drivers to select driving modes for a sophisticated and tailored driving experience.
Oct. 21, 2013 - Hyundai Motor Co., the world’s fastest-growing automaker by brand value, won a prestigious Red Dot award for Communication Design for “Sculpture in Motion,” a kinetic laser light sculpture shown at the 2013 Milan Design Week held in April.
Red Dot, one of the world’s top design awards, received 6,800 entries from 43 countries for this year’s communication awards, which was presented in Berlin last week.
“Sculpture in Motion” is a 1,000-square-meter performance art piece that delivers the sensory experience of Hyundai Motor’s award-winning Fluidic Sculpture design philosophy. The Fluidic Sculpture vehicle designs, seen throughout the lineup, have contributed strongly to the brand’s rapid rise in value.
“At Hyundai Design, we aim to reach beyond the aesthetics of the automobile by creating and presenting special art experiences,” said Peter Schreyer, President and Chief Design Officer of Hyundai Motor Group. “This endeavor of evolution of design values will continue to the future through our design philosophy.”
“Sculpture in Motion” features 12,000 translucent spheres, acting collectively as a screen, surrounded by eight high-powered lasers, suspended over a pool of water. The performance begins with virtual rain recreated by laser light, followed by an interactive phase, in which human presence allows for the creation of striking three-dimensional images. The interactive transformations are made possible by a 3D scanning system that registers body warmth.
"In the future, we will continue to seek unique and creative ways of introducing Hyundai Motor’s signature design DNA to a wider audience,” said Suk Geun Oh, Executive Vice President and Head of Hyundai Motor Design Center.
Launched in 2009 and seen first on the Hyundai Sonata and ix35, the Fluidic Sculpture design philosophy draws its inspiration from nature’s ability to continuously adapt and evolve. The design philosophy has been applied to new and refreshed Hyundai Motor models since its introduction, and will evolve with future models.
“Sculpture in Motion” was created by the Hyundai Design Center in collaboration with an interactive design company, ‘WHITEvoid’. Hyundai Design Center is currently working on a follow-up to be shown in 2014.
Oct. 18, 2013 – Hyundai Motor Company, the official automotive partner of the 2014 FIFA World Cup Brazil™, today launched one of its flagship programs, “Be There With Hyundai (BTWH).” Through the program, users can participate in creating and selecting national team slogans of the countries qualified for the 2014 FIFA World Cup Brazil™. The slogans with the most votes will be announced at the end of April and will be displayed on the national team buses which will carry the players during the event.
Since its launch at the 2006 FIFA World Cup Germany™, BTWH turned out to be a successful marketing program of the event, sparking huge media interest. The automaker’s exclusive program continued its success at the 2010 FIFA World Cup™ South Africa, with the active participation of thousands of football fans all over the world.
“We are once more looking forward to brilliant slogan ideas created by football fans all around the world,” said Tak Uk Im, Hyundai Motor’s Chief Operating Officer. “At the same time, we believe our ‘Be There With Hyundai’ program will further raise interest in the 2014 FIFA World Cup Brazil™ as well as enhance brand awareness for our company, the official automotive partner of the tournament.”
To compete in the creation of slogans, users must log on the FIFA.com website at www.fifa.com/bethere. The participants can submit a slogan for any of the participating national teams at the 2014 FIFA World Cup Brazil™ from Oct. 17 2013 to Feb. 27, 2014. Users can submit only one slogan per country.
A shortlist consisting of the top three slogans for each team will be placed on FIFA.com for a public vote in mid-April 2014, so worldwide football fans can vote for the best slogans to represent each national team. Hyundai plans to provide the winners with a variety of prizes, such as memorable team bus picture frames and a FIFA World Cup tour package including tickets for a Round of 16 match, flight and hotel.
Since Hyundai signed the agreement to sponsor FIFA competitions including the 2002 FIFA World Cup Korea/Japan™ in 1999, Hyundai has successfully served as the official automotive partner of 2002, 2006, 2010 FIFA World Cups as well as many other FIFA tournaments. In 2010, the company extended its strategic sponsorship agreement with FIFA to cover the 2018 and 2022 FIFA World Cups. Through its successful sponsorship of international football, Hyundai has significantly boosted brand awareness and brand image.
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